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Cousins Submarines Miller Parkway Store

Location:
Milwaukee, WI
Size:
2,112 sq. ft.
Completion Date:
May 2003
Client:
Cousins Submarines, Inc.
Cousins Submarines, Inc. wanted to create a new image for its nationwide chain.  The goals of the new prototype, located on Miller Parkway, included durability, cost-effectiveness and integration of Cousins’ trademark red and yellow colors in a conservative, yet contemporary way.  To achieve these goals, soft green, vibrant blue and black accent colors were added to the trademark red and yellow to create an interesting and recognizable color palette.  The utilitarian feel of the existing linear restaurants was replaced with a warmer, vibrant design that is more appealing to the market.  Custom casework along the path promotes the “grab-n-go” trend and impulse buying.

Awards: ASID; IIDA

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Email Email: Retail Studio
Phone Phone: 414 359-3060

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Healthcare

"We moved many patients, families, and associates into a wonderful physical space.  The Space was patient-ready.  I really want to state that this is a Class A, Top Shelf, 5 Star, patient-ready facility."

Rose Fowler
Vice President, Clinical and Patient Support Services
Wheaton Franciscan Healthcare - All Saints

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