Healthcare Design

Bringing order to the complexity of Healthcare Projects

Clients Say

That said, it was nothing short of a miracle that we pulled off this reno in the extremely tight schedule we were given.  PRA was exceptional, start to finish.  We couldn’t have done it without the leadership and experience from Mary and the thoroughness of both Anthony and Mary keeping us on track.  Thank you for being our partner in this one.  Great job

Debbie Scherer, Construction Manager,
UnityPoint Health Meriter

The pursuit of increased access to quality healthcare is a noble pursuit, requiring special attention from a wide array of the most experienced contributors.  As architects, planners, and interior designers dedicated to healthcare design and working with a diverse list of healthcare providers across the country, we are in a unique position to continually evaluate changes and share our knowledge to advance the goal of expanded patient-centered care.

Healthcare services are changing rapidly with advances in diagnostic tools, enhanced care protocols, and the evolving retailification of services.   This environment requires careful use of capital to maximize investment returns and plan flexibility that is built-in to support an unknown future.  Selecting the “right” solution is often difficult.  At PRA, we offer a full range of services that provide clarity.

Healthcare Design: A Practiced Approach

Our approach to healthcare design is collaborative, and best summarized with the words LISTEN, LEARN, and LEAD.  From the very beginning, we immerse our team with yours to listen and learn about the successes, goals, and challenges of your organization.  We value evidence-based data in all settings and challenge operational assumptions by evaluating practices with Six Sigma professionals to find opportunities.  We then lead discovery, ideation, and solution-making processes at each important stage of the project to facilitate decision-making and create the three-dimensional form.  Each time we meet, we continue to peel away the veil, revealing new layers of the concept using state-of-the-art visualization tools, rapid prototyping, and material samples to convey exactly what we are creating.

In the end, we might help you create a new full-service hospital, a dental clinic, or together we may design an outpatient medical clinic, or behavioral health clinic.  We also maintain specialty sub-teams within our healthcare design studio focused on animal health and the planning, design, and construction of dental practices.  We can also apply our experience to a myriad of other needs you may have such as facility assessments, building programming, life safety plans, strategic planning, and master planning.


All of these services are led by the Partner-in-Charge of our Healthcare Design Studio, Kevin Broich, a dynamic leader with over thirty years of national experience in healthcare design.  Kevin is supported by a staff of experienced architects and interior designers.  Many members of the studio have worked together for decades, sharing project experiences that help to shape the work of our Healthcare Studio, and fueled the success of many clients.

We invite you to follow the links on this page to learn more about our experience helping transform healthcare nationwide, or better yet, contact Kevin Broich to learn more about what PRA can do for you!